First and foremost, Pure Order Brewing Company is and always will be a Burge family project rooted deeply in the community and lifestyle of Santa Barbara, CA. Each Burge was raised to be hard working, driven and to, most of all, put family first. These qualities are the pillars of the brewery and will be the driving force behind any and all future success. As time progresses, we hope that Pure Order will become an extended family of Pure Local employees, customers, suppliers and artisans. With this in mind, here is our story…
After more than 10 years of brewing beers and far too long in the conventional workforce, brewmaster James Burge decided it was time to take the leap and open up his own shop. His first move was to settle on a name and central brew style. The name Pure Order comes from the German Rheinheitsgebot (literal translation, Purity Order) of 1516 which states that only four ingredients –malt, hops, yeast and water- can be used in the brewing of beer. From the get go James has sought to combine this ancient tradition with more westernized flavors to create unique, full flavored and drinkable brews.
Next, James needed to find his partners. In true Burge fashion he turned to family and convinced his brother Bucky and father Steve to hop on board. Together the three Burge boys put the wheels in motion and James was well on his way to realizing his dream. The only obstacle left was finding a location.
Being that Santa Barbara courses through the Burge veins, setting up shop in the 805 was an easy call. Once that was decided, it became obvious that they would have to bring on a local whose knowledge of the market would complement James’ brewing experience. For this they turned to David, another Burge, whose passion for beer is matched only by his passion for SB.
Finally, after over a year and a half of searching, the team came across an old storage building with plenty of property near Downtown Santa Barbara. At this location the Burge family believes that they can craft a beer and build a company that will infuse itself in the surf and art culture of Santa Barbara and become the embodiment of everything that makes this small little beach town, and its lifestyle, among the most desired in the world.